The Cole Papers

Skeptics -- and attendees -- few and far between at Digital '97

DALLAS -- The skepticism seems to be gone.

Throughout the three days of the National Press Photographers Association's annual Digital conference, held here April 2-5, it was difficult to find a photographer who was skeptical about the looming dominance of digital photography as an everyday fact-of-life.

It could be that the nay-sayers just stayed away (a meager 323 people showed up, down from a high of 1200 in 1992 and 500 last year). Either way, those in attendance seemed almost sanguine about the fact that -- for news photographers, anyway -- if you aren't shooting digital today, you will be soon.

Held at the InfoMart here -- which has been described as "a combination shopping mall and convention center for geeks" -- the conference embraced many of its most popular elements from the past: tips-and-tricks sessions on Adobe Photoshop; presentations on using digital cameras; panel sessions with suppliers of archiving systems and digital cameras, and a presentation on the perils of manipulating digital images.

Another traditional winner at this conference -- the opening day's software training sessions -- lost out to missed delivery of equipment. Conference organizers promptly rescheduled the software training for later in the meeting, which resulted in lower attendance at many of the regularly scheduled sessions.

Nonetheless, the lower attendance and the training snafu didn't really seem to put a damper on the proceedings, with sessions well attended (considering the circumstances) and a healthy crowd on the trade show floor throughout the conference.

Digital Dirck
Leading off was keynote speaker Dirck Halstead.

"I can see another tornado moving toward us," Halstead said. "The growth of the Internet and the World-Wide Web is as important as the Industrial Revolution."

Coming from something of a legend in photojournalism, it was quite a statement.

After a precocious start covering the Guatemalan revolution for Life magazine when he was 17, Halstead was a stringer for United Press International in the early '60s. He moved into newspapers, then returned to the wire service, becoming its first Saigon photo chief in 1965.

In 1972, he joined Time magazine and shortly thereafter became the newsweekly's White House photographer. In the years since he has taken 48 Time cover pictures, a record.

In recent years, Halstead has become a master of multimedia.

In 1993 he helped found Video News International, a business predicated on the notion that with easy-to-use video equipment such as the Hi-8 videocams, storytellers -- still photographers and writers -- could create good television news stories. Video News International foundered this year, but Halstead has started another business -- The Digital Journalist, which blends still photography, video and audio to create multimedia stories for the Web.

Halstead lamented the death of the photo essay.

"Space has always been a premium in this business," he said. That problem goes away, though, once you "merge computers and TV."

"All this stuff about PowerBooks, bits and bytes, it doesn't matter," Halstead said. "We tell stories -- whether it's on film, PCMCIA card or on tape. Through it all, I'm talking about photojournalism."

He went on to explain how he has integrated video photography into his work as a still photographer.

"Eighty percent of the time you're on a story, you're waiting for the subject, waiting for the press conference," Halstead said. "What I'm talking about here is stopping waiting."

A video story contains images leading up to a decisive moment and the images after the moment, he explained, while a still photographer needs to capture the moment itself.

"That picture comes first; my priority is clear," he said. "It's going to happen once and then it's gone."

Talking about a recent trip to Thailand he made with First Lady Hillary Rodham Clinton, Halstead said he decided he could build a web site about the trip. He shot both Hi-8 video and still photographs.

"Time magazine is not going to use a picture of Hillary getting off the plane," he said. "For my video, though, that's an important picture." So, rather than sitting around waiting for the picture that Time would want, he would shoot video.

After shooting the still photo Time wanted, he went back to shooting video. This combination of still and video, used on the Web, Halstead said, "returns story-telling to the storyteller."

The longtime photojournalist said that it took him almost 24 months to get good at using his videocam. "If it took me two years, it's probably going to take you two years, too," he said.

Halstead said that regardless of the medium, what "doesn't change is this: the eye and aesthetic of the photographer.

"You have to figure out how to make this transition," he said.

During question-and-answer, Halstead admitted that not every photojournalist will be able to make the transition. "There'll always be still people, there'll always be video people and they'll have no desire to do this," he said.

"Not everybody could be a good Life photographer," Halstead said.

Video visions
In a separate break-out session, Halstead showed the use of a Hi-8 videocam and assured attendees that they too could become videographers.

"I can take any good still photojournalist, give me three weeks and I can turn that person into a good video journalist. Give me a good TV journalist and I don't know if I could ever turn them into a good still photographer," he said.

Before the clock ran out, Halstead gave six of his top 10 rules for making a good video:

  • Rule No. 1: No zoom. "Take your zoom lens," Halstead said, "and set it at the widest spot. You're never going to touch that zoom again. This camera no longer has a zoom."

  • Rule No. 2: No pans. "Here's an easy concept to get around," he said. "Think of the video camera as though it is a still camera. You find a shot that you like and shoot it."

  • Rule No. 3: Ten seconds. "You are going to hold every shot that you shoot for 10 seconds. You are going to frame that shot the way you like it and hold the camera as steady as you can, and I want you to count to 10 and then stop the camera."

    Why? In the "acquisition phase," the videographer never knows how much material will be needed during editing. "If you have it on tape, you can always throw away what you don't want," he said.

  • Rule No. 4: You need 10 shots. "For every scene you do," Halstead said, "you need to shoot like there's no tomorrow. You'll be surprised [during editing] how quickly you'll use up those 10 shots."

  • Rule No. 5: You need sequences. How a story evolves is expressed in sequences, Halstead said, and they answer the who, where and why of a story. So if you shoot 10 scenes with 10 shots of 10 seconds each, "Guess what? You've got a story."

  • Rule No. 6: Close-ups. "Television is most immediate and works best when you're shooting close-ups," Halstead said. "Shoot 50 percent close-ups, 25 percent wide or long shots and 25 percent real tight close-ups."

    Somewhere between rules five and six, Halstead also exhorted the new video journalists to avail themselves of a good tripod, because "in TV, the slightest movement will kill you."

    'Books on the bus
    A panel of experienced political campaign photographers discussed and illustrated how their digital cameras changed the 1996 hustings.

    "I found that shooting digitally radically changed the whole nature of the experience," said Jim Bourg, a free-lance photographer formerly with UPI who has covered campaigns since 1984. "It really changed our relationships with the campaigns and with the candidates themselves."

    The Associated Press's chief photographer in Washington agreed. "It's changed our business completely," said Doug Mills.

    In the past, Mills said, to cover a campaign swing, a wire service would have to have 10 to 15 local photographers prepared to take rolls of exposed film from the traveling photographers. These photojournalists would take the film, develop it, edit the pictures and transmit them to the wires.

    Bourg said, "Sometimes you're shipping to someone you don't know. I liked the ability to self-edit, do the crops yourself and your captions to achieve what you were trying for."

    Mills agreed: "I enjoy the editing part, I enjoy the Photoshop part."

    Another pleasant aspect, all the panelists agreed, was seeing which web sites used which pictures.

    Relating an assignment on the Clinton second inaugural he did for Digital Ink (his paper's new-media offshoot), Washington Post photographer Frank Johnson said, "Digital Ink said they had never gotten as much e-mail as during the inaugural."

    On the campaign trail, "we'd get into the next stop or the next filing center," said Bourg, "and after filing the pictures, the next thing we'd do is check out the web sites to see who'd won the stop we were at two or three hours before."

    The respect of candidates and campaign staffs came from a somewhat controversial practice of putting together a digital slide show of the day's pictures, then displaying them on a laptop.

    Bourg told a story from the last days of the campaign, from the 96-hour nonstop swing taken by the Republican candidate, Sen. Robert Dole of Kansas.

    As the candidate and the press flew back to Washington on election night, Bourg and the digital photojournalists took their laptops up to the front of the plane.

    "He really got choked up," Bourg said of Dole. "No matter what we thought of him politically, we really were touched. I don't see anything wrong with [the practice] and I certainly know there were clear benefits."

    The benefits came from the campaign staffs understanding the needs of digital photojournalists. Staffs began to put telephone drops and electricity in at the front of stages for photographers who needed to shoot, edit and transmit during a speech.

    And, all three photographers agreed, that though it would be unlikely that Air Force One would be held, in Bourg's words, "for a couple of still photographers with laptops having to get pictures out," the panelists believed they were afforded more attention than previously.

    -- dmc

    "Compared to shooting still photographs, which is like getting into a plane and flying to a destination, [shooting video] is like piloting a helicopter."
    -- Dirck Halstead, Time White House chief photographer at Digital '97

    For a look at Dirck Halstead's multimedia work: http://pathfinder.com/@@e7C2XwQAkLYfNrej/time/daily/primary/nh/

    Web specials: Another story about Digital '97 is available on our web site at http://www.colegroup.com/TCP/specials/digital97.HTML

    Also see Exploring Explorer

    From THE COLE PAPERS, May 1997, Copyright © 1997, All Rights Reserved.

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    Modified date: 05/ 1/1997, 2:30:22 PM.
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